Online marketing
At Marktagence, it is possible to use different marketing techniques for your business. Among others, you can have ads created for Google, Facebook and Instagram. We can also attract more customers using SEO.
From the moment we start a partnership, we start working on a new marketing strategy. For example, we start by placing various ads so that new customers come in on autopilot. We also write all your texts as accurately as possible. Using the right ads, we reach the right target group. This not only increases your turnover, but also grows your business.
Ads on Google
Depending on your bid for a keyword, you will be assigned an ad space. The higher the bid, the better the place. But is that coveted first place in the search result really that effective? Chances are extremely high that visitors will click on your pricey ad, but then not buy anything. We map all relevant keywords for your business. This way, we show which words are ideal for your ad position. This takes into account your turnover and costs.
At the time the campaign is running, we continue to track and optimise all activities. So you always have maximum reach without paying too much.
- Implementation by a specialist
- Potential customers know how to find you faster
- Always abreast of developments and trends
Content marketing: creating meaningful connections online
1
Targeted Strategy
Develop a clear online marketing strategy aligned with your business goals. Identify your target audience and determine which digital channels are most effective to reach them. Define measurable objectives and continuously adjust your strategy based on the data and insights gathered.
2
High-quality content
Create and share valuable, relevant and engaging content through various online channels, such as your website, social media, email marketing and blogs. Quality content helps you reach your target audience, increase their engagement and establish your authority in your field.
3
Data analysis and optimisation
Use analytics tools to measure and understand the performance of your online marketing campaigns. Analyse data such as traffic sources, conversion rates and ROI to understand what is working and what is not. Use these insights to optimise your strategy and use your marketing budget more effectively.
Search engine optimisation (SEO)
Make sure your website is optimised for search engines to attract organic traffic.
Social media marketing
Use social media platforms to communicate, build engagement and promote your brand.
Paid Advertisements
Consider using paid advertising on search engines, social media or other online channels to increase your reach.
Conversion optimisation
Improve the user experience on your website to increase conversions, such as purchases or sign-ups.
Online marketing frequently asked questions
Are you considering outsourcing your online marketing? Here are some common questions and answers that can help you make an informed decision for your business. Learn more about the process and benefits of working with experts.
Online marketing includes all marketing efforts carried out through digital channels, such as websites, social media, email and search engines. It is important because it allows you to reach a wider audience, increase brand awareness and reach potential customers on the platforms where they are active.
The choice of channels depends on your target audience and goals. Popular channels include search engine optimisation (SEO), social media, email marketing, content marketing and paid advertising. It is important to understand where your target audience is online and which channels are most suitable for your industry.
Success can be measured by various KPIs (Key Performance Indicators) such as website traffic, conversion rates, clickthrough rates, engagement on social media and ROI (Return on Investment). Tools such as Google Analytics and social media analytics platforms can help you track and analyse performance.
Some trends to watch out for include voice search optimisation, video content, customer service chatbots, personalised marketing and the growth of mobile marketing. It is important to keep abreast of new developments to maintain competitive advantage.
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